Collections: Vintage Matchbooks From Springfield, Missouri

Matchbooks are a lost art. It used to be completely normal to grab matchbooks from places like breakfast diners, fancy restaurants, bars, and motels. They were considered tiny souvenirs from trips. Most importantly, they are a solid form of advertising for businesses.

Several years ago, I started collecting vintage matchbooks from businesses in my hometown of Springfield, Missouri.

Some businesses were around when I was a kid, but most have been gone for decades.

Once I started collecting them, I realized how fun it was because it was a challenge to find the good ones. Collections would be boring if we could see everything we were looking for after one trip to the flea market.

I decided to display my vintage matchbooks on my coffee table. It's a prime spot for me to see them on a daily basis, and friends can sift through them when they come over.

There are many different ways to display matchbooks, but I like to put mine inside the glass dishes from a vintage snack set. I also used part of this set to display my perfume on my bedroom vanity.

I thought it would be nice and satisfying to line up each matchbook and snap a couple of photos. It was also a good excuse to dust.

If you're curious, I find most of these matchbooks at local estate sales and online auctions. And sometimes I'll find some good ones at the flea market. Either way, they are always a treat!

Wooden Nickel Restaurant / Hoover Music / Lucy's / Heer's Garden Room / Venture / Hotel Davidson / Brooks Potato Chips / Missouri Home Savings / The Vintage House / J. Parrino's / Mille's Cafe / Farmers & Merchants Bank / Yellow Bonnet / Bamboo Inn / Steak & Ale / Leong's / Wal-Mart / Shady Inn / Freeman's / George's / W.F. Codys / Mrs. Brown's / Steak & Shake / Maple Restaurant / Gee's

The Shady Inn was my grandparents' favorite restaurant. It was a fancy steakhouse and cocktail lounge with the sounds of a piano playing in the background. I remember going there with my family in the late 90s, but it closed in 2001. It has been in business for over 50 years!

Heers / Shoney's / Heritage Cafeteria / Skyline Motel / The Grove / The Vintage House / Munchies / Springfield Little Theater / Country Kitchen / Harter House / Tiny's / Steak and Ale / Moseley's / Greene County Dairy / Arrowhead Restaurant / Clary's / The Bar Next Door / George's / Afterhours / Sir Gregory's / Auto Magic / Pizza Inn / Hooten's / Aunt Martha's / University Plaza / KOLR 10 / Pittsburgh Plate Glass / Holiday Lanes / Wendy's

There are two restaurants that I desperately miss from this list—Aunt Martha's Pancake House and The Heritage Cafeteria. If you know, you know.

Do you recognize any old haunts from these photos?

xoxo, Jacki

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• Collections: Antique Printer's Drawers and Miniatures

• Collections: Vintage Advertising and Packaging